Media and Promotion

Promoting your program

Creating and managing your public profile is a valuable activity to promote yourself to funders, potential mentors, young people, and members of the community.

This section will assist you to:

  • Identify the key messages that sum up your program.
  • Learn how to effectively deal with the media.
  • Learn how to lobby your local Member of Parliament.

Resources

Key Messages

This article describes what key messages are, how to create them to accurately reflect your program and how to frame them to suit your intended audience.

Resource - Key Messages for Media (PDF, 76Kb)

 

Tips for dealing with the media

A comprehensive list covering how to engage with media, including a list of potential interview questions.

Resource - Key Messages for Media (PDF, 76Kb)

 

Local Member of Parliament Lobbying Kit

This lobbying kit has been designed to help you make contact with your local MP, and raise their awareness about the impact and requirements of your program, as well as the positive outcomes of youth mentoring.

Resource - Local Member of Parliament Lobbying Kit (PDF, 84Kb)